ABSTRACT
The objective of this research is to evaluate the actions carried out by the population to generate sustainable awareness during the "2020 Contingency", caused after the international health emergency by the SARS-CoV-2 virus. As an instrument, a semi-structured survey was applied using the CAWI (Computer Assisted Web Interviewing) methodology to the general population, with a total of 3,125 responses. For its analysis, 37 of its 47 variables were selected, subdivided into four blocks. In the evaluation, a Principal Component Analysis was used through multivariate methods, highlighting thirteen factors that explain 57.2% of the total variation. Subsequently, a Cluster Analysis was applied, identifying a total of five population groups;their integration showed heterogeneity in the responses, exposing the need to generate efficient communication channels that intertwine the importance of being more participatory as a society in the environment and with the care of human health, understanding that both have a close correlation. Concluding that the way for a more humane sustainable development requires a collective environmental awareness that will undoubtedly bring benefits to individual health.